MAG Group | An AI Workforce For Your Lead-to-Quote
For home services owners doing $500K+

More booked jobs, more revenue, and your time back.

Without more ad spend, more staff, or another tool to manage.

We'll AI-enable your entire lead-to-quote process, so you:

  • Get more appointments from the same leads.
  • Make more money from the ads you're already running.
  • Free you or your sales team to focus on in-home quotes and closing.
★★★★★

"The AI booking system has been an absolute godsend. Most of our leads come in late at night or on the weekend, and now we get back to those customers straight away, keep those leads live, and convert them into sales appointments."

Nigel, Northwind Blinds
See the proof ↓
Client Case Study · Northwind Blinds

Zero to $820,000 in 7 months.

He had the leads. He just couldn't scale past one bottleneck:

  • Enquiries at 9pm, on weekends, and mid-job, more than one person could answer.
  • Every hour chasing and booking was an hour not quoting and closing.
  • Growth capped at whatever a single operator could handle.
  • More ad spend only meant more leads he couldn't get to.

Then his AI workforce took over the lead-to-quote. $50k a week became a record $81k, on the same ad spend, with no new hires.

Nigel · Northwind Blinds
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Northwind Blinds Hear it from Nigel

Nigel started with nothing. No leads, no pipeline, no system.

We built the lead gen first. Within 9 weeks, he was hitting $40k weeks.

But that became the ceiling. Capped between $40k and $50k a week for months, with leads coming in faster than one man could handle. Nights, weekends, mid-job.

So we AI-enabled his entire lead-to-quote process and took it off his plate. Every lead answered in seconds, qualified, and booked hands off. In August his AI workforce booked 60 of his 104 leads without him touching one.

The very next week: a record $81k. Same spend, same ads, nothing else changed. A $30k lift, and no new hires.

Now he's scaling into a lead gen system he can turn up at will and a calendar that books itself. Zero to $820,000 in his first 7 months, one operator, with his first sales rep walking into a diary already full.

How it works

An AI Operating System for your entire lead-to-quote.

01

We get the leads right

First we audit your current ads. If your lead volume or quality isn't where it needs to be, we build and launch new ones until it is, because there's no point AI-enabling a pipeline that isn't full. You start with real lead flow coming in.

02

We AI-enable your lead-to-quote

Your AI workforce answers every lead that comes in, any hour, any day, in two seconds. It chases over text, qualifies in a full conversation, and books straight into your calendar. Nothing gets missed after hours, on weekends, or between jobs. You just show up and close.

03

We run it with you and scale it

We don't hand you a tool and walk off. We run it, monitor it, and sharpen it every month, so when you pour more into ads your AI workforce just absorbs the extra volume. No new headcount. The only person you'll ever hire again is a salesperson, walking into a calendar that's already booking itself.

We'll AI-enable your entire lead-to-quote process so you get more appointments from the same leads, make more money from your ads without having to spend more on ads, and free you or your sales team to focus on in-home quotes and closing at max capacity. No extra headcount, and you're actually working less.

The fit

Built for a specific kind of operator.

This is for you if
  • You run a home services business and want to adopt an AI workforce before your competitors do, built and run right, not another tool dumped on your plate.
  • You're already spending on ads with real lead flow, and your problem isn't getting leads. It's what happens after them.
  • Or your lead flow isn't where it needs to be yet, and you want one team to fix the lead gen and AI-enable it.
  • You're the bottleneck. You or your best person are still chasing, quoting and closing, with not enough hours to do all three well.
  • You've got a sales team, but they're tied up chasing and qualifying instead of closing.
  • You want to scale, but every path there currently means hiring more people.
Not for you if
  • Your close rate on booked appointments is already poor. We get more qualified appointments in front of you. We don't make you better at closing them.
  • Your average job value is too low to justify it. The maths works when one recovered job pays for the system many times over.
  • You've got no capacity to quote or deliver more work. Sort the capacity first, then let us flood it.
  • You're not ready to adopt AI right now. Twenty other things to sort first, just looking, or no authority to say yes. Come back when you're ready and I'll make room.
Questions

The things owners ask before the call.

Is it actually trained on my business?+
Yes. It's built on your business's own knowledge base, your services, your pricing, your process, the way you actually operate, and tuned to your tone and voice. Every lead gets a real, on-brand conversation, not canned replies.
What can the AI workforce actually do?+
It's a full AI employee, not a reply bot. It answers every lead in seconds, has a real conversation, qualifies them against your criteria, and books them straight into your calendar. It updates your CRM as it goes, sends reminders and confirmations so appointments show, and keeps your team in the loop with end-of-day summaries. It works every hour of every day and never clocks off.
Will it sound like a robot to my customers?+
No. Because it's trained on your business and tuned to your voice, it holds a natural back-and-forth, answering questions and handling objections the way your best team member would. Most of your leads won't know they're talking to AI. They'll just know someone got back to them straight away.
Will this work for my industry?+
If you're a home services business getting consistent leads, almost certainly. The lead-to-quote problem is the same across trades and home services: the leads come in, and what happens next decides how many turn into booked jobs. On the call we'll map the process to your exact setup before you commit to anything.
What do I actually have to do?+
Once it's live, show up and close. The AI handles the chasing, qualifying, and booking, and we run, monitor, and sharpen the system with you, so there's no new tool for you to manage. Setup takes about two weeks and a bit of your input to get the voice and process right, then it runs.
What's the difference between this and hiring more staff?+
A hire costs a salary, takes weeks to train, calls in sick, and only works business hours. Your AI workforce answers in seconds, works nights and weekends, never drops a lead, and costs less than an admin. The only person worth hiring after this is a salesperson, walking into a calendar that's already booking itself.
What if appointments don't show or aren't qualified?+
The AI qualifies every lead against your criteria before it books, so only the right ones land on your calendar. You set the bar for what counts as qualified, and it sends reminders and confirmations to cut no-shows. On the call we'll show you exactly how the qualifying, reminders, and confirmations work.
How much does it cost?+
It depends on where you're at and what you need built, which is exactly what the call is for. We'll look at your numbers, show you what your AI workforce would do on them, and give you a straight answer. No obligation either way.

Ready to see what this looks like for your business?

A quick call. No pitch, no obligation. Just a clear read on where you are and the highest-leverage move to make next.